This is another excellent post from K.C. Redding-Gonzalez!
Sometimes trying to figure out where to find a book you want is as hard as trying to figure out where you would market your own.
These are troubling times. Not only have we lost our Horror section in most bookstores, but now if marketing departments raised by the internet get their way, we will have to look in yet one more subsection: New Adult Fiction.
That’s right…New Adult… the new next stop after Young Adult Fiction.
And we may have the internet to blame… because it is demanding we change the way we think.
I don’t know about you, but I am not liking this tendency toward condensing, homogenizing and labeling everything under the guise of search-ability without the consideration of individual characteristics that make both ourselves and what we do unique.
We are living in the age of generic categorization… an overarching, nonspecific set…
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